1) Color code your ads to match your web site palette. Don't use frames around your ads. Instead, in the AdSense code generation interface, make sure you choose the same color as your page background for the ad frame and the ad background.
When choosing the ad heading colors, match them to the color of your page headings. Use the exact same ad background shade as your page background. Use the exact same ad text font and color as the text on your pages. You can see an example of this color-matching on my Search Engine Advice Blog at - http://www.searchenginecollege.com/blog.htm - notice the 4 link ad unit at the top and the skyscraper text ad unit on the left hand side under the heading Ads by Google as you scroll down the page? The link and text colors are identical to the color palette used throughout the rest of the page.
Near enough is NOT good enough. If you can't quite get the color matching right, use Google's built in color palette together with the RGB to HEX or vice versa color converter on this page - http://www.w3.org/MarkUp/Guide/Style. That handy little tool was a life saver for me.
This is probably the one single tweak that made the most difference to my commission levels.
2) Try not to use the traditional horizontal banner style or leaderboard image ads because people are blind to them.
3) Use Google's own AdSense optimization tips at https://www.google.com/support/adsense/bin/static.py?page=tips.html and visual heat map to assist you in deciding where on your page to place your AdSense ad code.
4) Research competitive keywords using a keyword research tool such as Keyword Discovery at http://www.keyworddiscovery.com/?id=22487 or grab a list of the most popular keywords from various sources and use them in your web site pages where relevant. This article - http://searchenginewatch.com/facts/article.php/2156041 - is a good source of frequently searched keywords. Targeting popular keywords should trigger AdSense ads on your pages that utilize those keywords. The more popular the keyword or phrase, the higher AdWords advertisers are generally willing to pay per click for it so the higher your commission on those clicks.
5) Incorporate the AdSense code into your page so that the ads look like a regular part of your site. You can see an example on this Internet Dating Stories site - http://www.lovestory.com.au/ - where link ads are incorporated within the regular left hand navigation of the site under the heading "Feature Links".
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1. Concentrating on one format of Adsense ad. The one format that worked well for the majority is the Large Rectangle (336X280). This same format have the tendency to result in higher CTR, or the click-through rates. Why choose this format out of the many you can use? Basically because the ads will look like normal web links, and people, being used to clicking on them, click these types of links. They may or may not know they are clicking on your Adsense but as long as there are clicks, then it will all be for your advantage.
2. Create a custom palette for your ads. Choose a color that will go well with the background of your site. If your site has a white background, try to use white as the color of your ad border and background. The idea to patterning the colors is to make the Adsense look like it is part of the web pages. Again, This will result to more clicks from people visiting your site.
3. Remove the Adsense from the bottom pages of your site and put them at the top. Do not try to hide your Adsense. Put them in the place where people can see them quickly. You will be amazed how the difference between Adsense locations can make when you see your earnings.
4. Maintain links to relevant websites. If you think some sites are better off than the others, put your ads there and try to maintaining and managing them. If there is already lots of Adsense put into that certain site, put yours on top of all of them. That way visitor will see your ads first upon browsing into that site.
5. Try to automate the insertion of your Adsense code into the webpages using SSI (or server side included). Ask your web administrator if your server supports SSI or not. How do you do it? Just save your Adsense code in a text file, save it, and upload it to the root directory of the web server. Then using SSI, call the code on other pages. This tip is a time saver especially for those who are using automatic page generators to generate pages on their website.
Some of the above methods is recommended by SEO experts. Perhaps you can work on.
For the user web logs or blogs, a good placement can be less optimized because of the blog template must correspond to the existing use or if editing should have enough ability. I have tips for beginners to blogger adsense placement.
1. Use to the top of the Leaderboard. Blogs have the order from the top of the exit to the left and to right and bottom. Ads will appear in the headers first. According to some experts is good enough.
2. Wide Skycraper on the right blog. We use the usual habit visitors use the mouse on the right.
3. Meduim Rectanggle in the post. According to SEO experts, this technique produces the most money from the visitors click. We can put it in the middle or the bottom of the post after the title.
All the above is one of the many ways to increase income in terms of ad placement. Still much to be learned even more than this aspect.
There are several options for the format Adsense Content provided by Google. Among them, Leaderboard, Rectangle Large, Medium Rectangle, Skycraper, Wide Skycraper and Link unit. Ad placement is also important to be where you will get revenue from the Adsense program.
There are several techniques that the placement is quite good according to the experience of experts in some SEO your web page, including:
1. ABOVE THE FOLD, BELOW THE TITLE
Ingredients:
* Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads or Banner (468 x 60) Text Ads
How:
* Place one of the above Google Adsense Ads at the beginning of your article, just right below the title.
2. AT THE END OF AN ARTICLE
Ingredients:
* 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads or Banner (468 x 60) Text Ads
How:
* Place one of the above Google Adsense Ads at the end of your article.
3. NEXT TO AN IMAGE
Ingredients:
* 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads,
* 1 image (width 190 px, height 280 px) or 4 images (width 60 px, height 60 px)
How:
* First Approach
+ Create a table (width = 550), and divide it into two columns.
+ Place Google Adsense Text Ads into the left column.
+ Place your 190 x 280 image into the right column.
* Second Approach
o Create a table (width = 550), and divide it into two columns.
o Divide the left column into four rows, and place each of your 60 x 60 images into each row.
o Place Google Adsense Text Ads into the right column.
4. BLENDED IN ARTICLE
Ingredients:
* 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads
How:
* Place one of the above Google Adsense Ads into your article body, so it perfectly blends in. You can use this code for that purpose:
5. RIGHT JUSTIFIED
Ingredients:
* 1 Skyscraper (120 x 600) Text Ads or 1 Wide Skyscraper (160 x 600) Text Ads or 1 Vertical Banner (120 x 240) Text Ads
How:
* Divide your webpage into two or three columns (left, middle and right).
* Place one of the above Google Adsense Ads into the left or the right section.
6. RIGHT BELOW IMAGES
Ingredients:
* 4 images (width 165 px, height 60 px),
* 1 Leaderboard (728 x 90) Text Ads
How:
* Create a table (width = 728) with 2 rows.
* Divide the first row into 4 columns and place each of the images in each column.
* Place the leaderboard text ads in the second row.
* Place this table below your header.
7. BELOW THE HEADER
Ingredients:
* 1 Link Units (468 x 15) or 1 Link Units (728 x 15)
How:
* Place one of the above Google Adsense Link Units right below your header and match its color with your website theme.
8. BLENDED IN NAVIGATIONAL LINKS
Ingredients:
* 1 Link Units (468 x 15) or 1 Link Units (728 x 15)
How:
* Place one of the above Google Adsense Link Units right below your header.
* Place your navigational links below or above that Link Units and set their fonts to "Verdana, Arial, Helvetica, sans-serif" 11 px.
9. CAMOUFLAGED AS NAVIGATIONAL LINKS
Ingredients:
* 1 Link Units (468 x 15) or
* 1 Link Units (728 x 15)
How:
* Place one of the above Google Adsense Link Units right below your header and make it looks like your navigational links.
I write some tips in the Google AdSense program in accordance with the experience I have during the program. But basically all the things that I write is related to the Term and Condition (TOS). Google has a page on a long TOS. As a publisher, I recommend that you know more about it because it will be very important. Below is just a few things that I know.
1. One person can not have more than one account.
This will create a denial of google adsense. You will want to consider doing so poorly against the Google AdSense program. Big loss for you.
2. You may not modify the code that has been prepared.
3. Content Google Adsense may not appear on the home page, welcome page or search page, or even empty pages.
4. Ads should not be placed on a page that is being repaired.
5. Never click on your ad, follow the program to click your ads or other similar methods.
6. When using the Google search box, do not use other search facilities.
7. You cannot reveal your click-through rates or any other information about your site performance.
8. You cannot communicate to advertisers directly concerning the ads on your site.
9. You cannot put anything between the ad link and the ad site.
So if you were thinking of trying to capture your lost traffic by redirecting ad clicks to another of your sites, think again. But who thinks of that?
10. You cannot reveal your click-through rates or any other information about your site performance.
Which is why I haven’t quoted my own CTR figures in this book. But you can reveal the amount of Google’s gross payments to you, which I have done.
11. You cannot display anything on your Web page that could be confused as an AdSense ad.
That’s an interesting rule that prevents people from putting up affiliate links that look like ad units to try to cash in on Google’s brand. In theory, this rule could cause a problem for someone who blended the ads into the page by making link lists that looked similar to ad units. As long as those links aren’t ads though, and as long as you don’t write “Ads by Goooogle” on them, I doubt if Google would have a problem with them.
12. You cannot put related images right next to an AdSense unit.
Search engine is that it absolutely must be mastered by all bloggers. Especially if there are services on the blog, Google Adsense. Even a webmaster who has been successful in internet marketing also said that the search engine which is the source of the money most.
To be able to optimize the search engine we need to first indexed in the search engine. There are three search engines are widely used at this time, Google, Yahoo and MSN / Bing. All of Search engines that have a high-level visits. Most people use these search engines. The problem is we need time to be indexed on search engines.
Leaving the link is a good thing. The more links, the better for you. We can place a link on our site for the display and a high ranking. One good place to put a forum link. in the forum there are many visitors. Place the link in the forum, comments good and interesting, do not do spamming and put the url yours. Google is like the forum and review them each week.
If you can do for the forum why do not to blog? do the same thing on the blog. Also place the link on the blog that has a high page rank. you can write down the comments, the chat widget or comment in the blog space, but with a natural and reasonable.
it is quite another if you are able to put the article that you write your own article on the forum. Usually we use only the articles of others. write own language with as many benefits. Forum article can be a great high traffic. if the same article we will be difficult, the loss to us. Do not forget to put a link at the end of the article.
We can do a link exchange. But follow the link exchange is good. Exchange links can increase the popularity of our blog.
we must be patient. indexed by the search engine takes more time. maybe needed 6 months or more.
I always find about how to get big traffic. That is wrong because a site that can be in the top spot one week can be a couple of pages over a week later. (Good news if you’re low down, not so good if you’ve spent hours changing your pages to climb the rankings.) That’s why many webmasters simply outsource their SEO so that they can concentrate on content. I read much ways to get much traffic for our blog. Even I got 75 ways. Amazing, isn’t it?
Much people that I know give advice to do that, at least 15 ways. Maybe those are very work. But I realize something after I read Joel Comm article on my disk.
Promotion is the key for you to get blog traffic. But somehow, to promote your blog you have to think like a seller. The good seller knows about their product well. It seems like us, we have to know what we are promoting.
In this case, you promote your content of your blog. That is the main idea. Your selling points are your contents. But the big mistake is sometime we only focus on our traffic, but we didn’t focus about feedback. Much people have 1000, 2000, 3000 visitors even more but they get nothing. We didn’t have selling point. Traffic is important, but content is most Important.
Good content will give you high traffic and qualified too. Visitor will not come once, but more and more.
SEO (Search Engine Optimization) is a key for you to get money form the advertiser program on the internet. No one can disprove that, even maybe Joel Comm. Success businessman or Internet marketers always find out about SEO, learning and success.
What about newbie? Of course we need that. Because if we get traffics form direct visit, example write your address website on the browser, low opportunity for you get click. Why? Because maybe that is only somebody around you, they only want to know about your information, and maybe he has known about your CPC program.
Differently people come to your blog form search engine. They come to your blog for find some information, if they didn’t find it or didn’t satisfied, that will look around your blog to get more information, and they will click on your advertiser.
Learning SEO is needed long time, because it can be much way or it can be want step easy. Practice is one good way for us. Keep find out about SEO form the expert then practice that. My favorite is Joel Comm of course.
Learn… Practice … Practice … Practice.
Learn… Practice … Practice … Practice.
Learn… Practice … Practice … Practice.
Learn… Practice … Practice … Practice.
Stop Dreaming, Start Action.
If you've been running AdSense ads on your site for quite a while and you feel that you aren't making as much cash as you could, in 99.99% of cases you're right. Most people feel frustrated that they cannot generate the revenues they expected, and this is down to traffic levels as well as click through rates.
There are many ways to turn traffic into AdSense traffic and here is a short list of them with a description for each.
The first thing that you need to do is tune up your site's contents. While for some people this isn't an option (if you're running a forum for example it's a lot harder) most people can make their AdSense sites veritable cash cows.
To begin, you should find out what your site's keywords are. This is a basic technique in SEO (search engine optimization) known as keyword density verification. A good tool for this job is SEO Density Analizer.
You should then take this list of words and search the Overture Search Inventory or Google AdWords Sandbox to find out what other words could be doing better then what you currently have.
From that point on try to keep your site focused on the things that appear mostly in the keyword suggestions you receive. Try to include those keywords, or at least some related keywords as often as you can in the links on your site.
Because of the way Google AdSense works this is a sure way to increase your earnings because you'll get better ads in your AdSense banners, similar to how you would get a better Google PageRank
It's also important that you continuously add new pages to your site. This is very important, as the more pages you have, the higher the chance is that you'll get more hits on your ads.
It's also very important that you choose the appropriate formats for your AdSense banners and the best locations for them. While this is a much wider subject you should generally know that the top three Google AdSense formats are: 336x280 large rectangle 300x250 medium rectangle and 160x600 skyscraper.
Make sure you choose the appropriate colors for the ads, as making them too different from your site's content (or just different in a bad way) is sure to make visitors regard them as banners which have nothing to do with the site itself.
Make sure these ads are positioned where they'll generate the highest amount of profit. Most times, that location is said to be right before the beginning of your site's actual content.
On pages with a long text body, you might find skyscrapers to do better, simply because users get exposed to them for more time. Also, for sites with news or similar items, you might find a good position to be at the bottom of your content, because that's when people are finished reading your story and are looking for something else to do.
You should use more AdSense units if you have a lot of text on your page. Just make sure not to overdo it because you might find that you will get a lot lower CTR and lower revenues then you were getting in the first place by employing this technique inappropriately. You can add as many as three units, so use them wisely.
There's a Google AdSense Preview Tool that will let you visualize what ads would get served on your page and it can come in very handy as a testing mechanism.
Just make sure you respect the AdSense policy regarding click fraud. As a pointer you could place a picture next to your adds, just make sure to leave some room in between in order to make sure this isn't regarded as encouraging visitors to click the link.
Of course there are more ways to increase AdSense traffic from your site, but these should serve as a good starting point for income maximization.
As you use Google's AdSense for more and more time you begin to learn from the mistakes of the past, and you slowly begin to realize which of your actions kept your site from reaching its full potential.
But an important part to making a mistake is telling people about it and teaching them how to avoid making the same mistake. So this is a list of the top five mistakes people using AdSense make.
You should read them well, and see if any of them is applicable to your contents. If it is, you must stop and attempt to fix such errors as quickly as possible.
The first major no-no that everyone seems to be hitting at one point or another has to do with breaking the rules. Google's AdSense is a great program but it relies on you respecting a few set rules.
The most important thing is not to create "artificial clicks" through any means possible. Never click your own links, never ask your friends or close ones to click the links and never, by any means have your content encouraging the visitors to click the links. You run the risk of being permanently banned, and that will definitely damage your revenue.
Failing to comply with Google's terms could have your AdSense account suspended. And this is why this rule is by all means the most important one of all. It's because this is the difference between life or death.
The second thing users get wrong a lot of time is having a bad color palette for ads. Many times this happens because the publishers aren't knowledgeable enough to change default color palettes.
Others just can't seem to spend enough time in changing those defaults. Having bad ads that stand out is sure to push people away from clicking; whilst having something which is clearly visible yet distinctive will.
Third, of course, the position of the ads is probably the key element you should get right if you want to maximize your profits with AdSense. This is noted in a lot of places on the web and Google talks about this as well. Google can provide you with statistics which illustrate what positions work particularly well on your website.
Fourthly, banner ads are also a very bad idea if you're using AdSense. 480x60 type ads are a sure way to drive many people away as most Internet surfers have developed a natural resistance to such means of advertising.
And last, but clearly not least, is not taking care of the site running the ads. Because ultimately it doesn't matter how cool the site is itself. If it doesn't have updated contents and a lot of daily visitors it will probably never earn you any serious AdSense revenues.
So these are the most important five things people get wrong while using the AdSense program. But of course if you don't like this means of expressing the issues, here are the top five things you should do to ensure your AdSense ads are constantly bringing in that revenue.
Never break Google's policy. Don't make visitors create "artificial clicks" on your website regardless of the person doing so or the reason. Make sure your ads have the right colors that blend in with your site, and make sure they're positioned in the right places to attract as many customers as possible. Always try to avoid using banner-like (480x60) adds unless you really know what you're doing and constantly keep your site fresh and up to date.
So with that in mind you should be raising your AdSense revenues in no time.
Many people have started using Google's AdSense program, but there are some who find it a bit too uncertain or simply not suiting their own requirements from an ad program.
But thankfully for such people, there are many alternatives to AdSense which attempt to alleviate some of its shortcomings. Here is a list of the most noteworthy ones from the lot with a description concerning each one.
AllFeeds (http://www.allfeeds.com/?action=publishers)
AllFeeds has a great pool of online advertisers to choose from. It also features many display formats that you can choose from. These include banners, buttons, XML feeds, DHTML pop-ups and so on. It also features real time reporting of your ad status. The site will mail a check every month, provided that you earn more then $25.00, while rolling over earnings for the next month if you don't. Another interesting thing about AllFeeds is that it integrates with Google AdSense, maximizing your earnings with AdSense.
MarketBanker (http://www.marketbanker.com/mb/sell.php)
MarketBanker allows you the unique possiblity to set the pricing for your site. It also allows you to allow or reject any link that appears on your site (although AdSense itself does a very good job of this as well, with URL filters) There's also a statistics section which will allow you to see how well your site is doing. The ads are small just like AdSense's and they're just as easy to set up. Also, registration for MarketBanker is free.
BidClix ( http://www.bidclix.com/PubTop.html)
BidClix is different because it has advertisers compete for clicks on your site, which in turn is meant to generate the highest possible profits for your page. It also has a very large pool of advertisers which ensure there are plenty of people to choose your site. However, it does require more polish on site contents then AdSense. As most sites, real time statistics are available and its very easy to get started with this service, but it's also very flexible.
Chitika (http://www.realcontext.com/index.php?option=RealContext:+Contextual+Targeting+Engine)
RealContext uses Artificial intelligence to retrieve the most relevant ads for your page. And there's an extra feature which makes RealContext unique as well. Keywords are selected based upon which previous selections payed off and which didn't. That means there's a constant feedback process that ensures you gain better revenue from your ads. It also supports blocking certain adds and child-safe filtering and many more options.
AdHearus (http://adhearus.com/webmaster.php)
AdHearus is a very feature-packed contextual ad provider. As with AdSense, advertisements are targeted but it doesn't stop here at all. The ads are very flexible, you can select from text-ads, banners, rectangles, pop-ups, pop-unders or skyscrapers. You can also display your own ads, through rotation, both on your site and on other affiliate sites, which makes AdHearus a hybrid with conventional advertising technologies. There's a very comprehensive on-line real time reporting feature and, as usual with such services, starting out is free and it's a breeze.
AffiliateSensor (http://www.affiliatesensor.com/)
AffiliateSensor has highly customizable ad blocks, which you can make for yourself with an easy to use on-line interface. You also get realtime reporting with clicks-by-domain, page and refferer. There's integration with Google AdSense as well, through the google_alternate_ad_url so AffiliateSensor can be used as a substitute for Google PSA's (Public Service Ads).
Kanoodle Bright Ads (http://www.kanoodle.com/about/brightads.cool)
Kanoodle's offering allows publishers to get ads related to topics or segments, and not the traditional keyword oriented ads. The site also groups publisher sites with advertisers by hand to ensure high-revenue generating ads. And speaking of revenue, the amount of money you receive is a clear 50% share of the amount of money Kanoodle recieves for an advertiser.
TargetPoint (http://publisher.targetpoint.com)
TargetPoint is oriented more towards content publishers. It offers full control over the look the ads, statistics over your site's overall performance and better revenue. It's free to register and you earn a guaranteed 60% of the total revenue. You can get payed with Paypal of Bank checks and (most times) wire transfers as well.
Clicksor (http://www.clicksor.com)
Clicksor will earn you as much as 60% from the amount of money your website produces. What you get is about the same as AdSense, there are targeted text ads, you can view the revenues from your website in real time. You can receive money via PayPal or through a check every two weeks, provided that you have earned more then $50. If you haven't made that much, your earning roll over to the next period.